I have been Satan, Beelzebub and once I was Asmodeus

I am of course referring to the 7 deadly sins of social media article published by James Clark co-founder of Room 214 and featured on their website called capture the conversation
It is worth a read and I am sure that very few involved in the area of social media can read it without a shiver of recognition and regret and a "note to self" to ensure that they reform before the note (or post) comes from someone else !
It would have been good to see a few moore examples of where companies or indivuduals have strayed, in order to make the sins come alive, but maybe he does not want to incur the wrath of those people or show his own greed .
Have a read and decide if you are "Saint or Sinner"

Who would you slydial ?

I was recently introduced to a new service that initially I found fascintating but on reflection (and at the risk of sounding like Jeremy Clarkson) it makes me despair for humanity.
The service is called Slydial, a new technology that allows you to leave voicemail messages for people without them knowing that you've called.On the site they give a few different situations where they thought that the service would be useful including the practical "When you are short of time", the spineless "when you want to avoid an awkward conversation" and the crafty "when you want to avoid someone" - they also proffer some scenarios such as when you want to play the field more effectively and leave all your conquests a VM rather than an impersonal text message !
Slydial looks like a great new technology that is mostly designed to bring out your inner coward and take over another sacred part of your space - so I am sure it is only a matter of time before we start getting messages from brands on our voicemails - maybe Nike asking me how my last run went or Innocent reminding me to stock up next time I am at the supermarket.
Anyone have any ideas how brands could use this to their (and their consumer's) benefit ?